Inside The Superbrands
Inside The Superbrands is a TV show on Channel 9. The program has been available since 2024. A total of 4 episodes have been broadcast, most recently in August 2024.
Last episode
Inside The Superbrands
Helen discovers how one of the most famous beer brewers in the world make their bestselling stout, and finds out why they are launching a new alcohol-free beer.
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Helen goes behind the scenes of McCain, the world's largest chip company, to peel back the secrets of what makes their Home Chips so famous.
Helen goes behind the scenes of iconic cereal brand Kellogg's to see what makes Corn Flakes and Frosties so grrreat, before finding out why Coco Pops have been turning pink.
We go behind the beans to see how Heinz make their bestsellers and how they're developing new products, before meeting the ultimate ketchup superfan, Ed Sheeran.