The Toys That Built The World

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The Toys That Built The World

As car culture cranks up in the early 1950s, a young machinist in England invents one of the world's most successful toys when he creates a toy car small enough to fit inside a matchbox for his daughter to take to school. In Los Angeles, Elliot Handler creates one of the biggest...

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Season 1
As the post-war baby boom creates unprecedented demand for toys, Ruth Handler turns her greatest gamble into the most recognisable toy in the world. Meanwhile, rival Merrill Hassenfeld, at the reigns of a company that will one day be one the most famous brands in the world, tries to capitalise on Handler's success to launc...
40:40
The incredible creations of some of the most iconic toys in history happened by chance. During World War II, a naval engineer accidentally creates an iconic spiral toy that walks down stairs, when he's trying to come up with a way to protect ship equipment from damage. At the same time, an engineer is trying to invent a sy...
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